2025년 4월 19일 토요일

"Challenge" Icon, Richard Branson: A History of Innovation That Made the Impossible Possible

 




"Challenge" Icon, Richard Branson: A History of Innovation That Made the Impossible Possible


Richard Branson's life as the founder of Virgin Atlantic is described in two letters.
It's a "challenge."
He continued his business through the constant checks of British Airways.
After that, he will start 200 companies for 30 years.

Richard Branson is a British businessman, investor, and founder of the Virgin Group.
He has led the business successfully in various fields, and is also famous for his adventurous way of doing business.


Key Features

• Foundation of Virgin Group
Starting with the record business, we expanded our business to various fields such as aviation, telecommunications, and space tourism.
• an adventurous businessman
They enjoy bold investments and challenges, and tend to lead the market through innovative ideas.
• a variety of social activities
We are interested in various social issues such as environmental protection and human rights improvement.
• a unique management style
It is known for giving employees autonomy and encouraging creative culture.


Why Richard Branson entered the space travel business

• a childhood dream
He has longed for space since he was a child and wanted to make space travel a reality.
• new market development
It wanted to pioneer and preoccupy a new market that was differentiated from the existing aviation industry. Although space travel is still in its infancy, it was determined that it was a field with very high growth potential.
• Contributions to Technological Innovation
He wanted to contribute to the advancement of human technology through the development of space travel technology. He aimed to allow more people to experience space through the new technology.
• a personal challenge
With his personality enjoying adventures and challenges, the space travel business was a great challenge and an area that could give him a sense of accomplishment.
In summary, Richard Branson entered the space travel business for a combination of his childhood dream, new market opening, contribution to technological innovation, and personal challenges.


Richard Branson's Ten Laws of Success

1. My philosophy of life is to enjoy every moment of every day.
I've never done anything with a sense of duty, "Oh, I have to do this today."

2. Man does not walk by learning the rules of walking.
Try to walk, and learn by falling.

3. You don't have to do market research or make a bunch of reports at a huge cost to see if an idea will succeed.
For most, common sense and vision are enough.

4. Life is too short to spend time not being happy.
You have to endure stress in the morning
If you go to work with a depressed look on your face, it's not the right attitude to life.
If something isn't fun or enjoyable, it's time to look for something else.

5. Eighty percent of our lives are spent working.
We're trying to find fun after work, why shouldn't we have fun at work?

6. To me, business has nothing to do with wearing a nice gentleman's suit or entertaining shareholders.
Business is about being honest with yourself and your thoughts and focusing on the net.

7. My business philosophy is to invest in adventurous territory without neglecting me if I have any money.

8. Don't think of the cheapest or fastest way to do it.
Think of the best way to do it.

9. Complexity is your enemy.
Any fool can complicate something.
It's really hard to make it simple.

10. Business opportunities are like buses.
If you miss one, another bus will come.



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